August 5, 2024

Palazzo and HGTV Home® by Sherwin-Williams: A New Way to Explore Paint and Decor

Have you ever found yourself in the paint aisle, overwhelmed by swatches, wishing you could see exactly how a color would look on your walls before committing? Or, once you decide on the perfect shade, have you ever struggled with designing a room that complements it? If so, we know how you feel!


In partnership with HGTV Home by Sherwin-Williams, Palazzo is proud to introduce a game-changing feature that allows you to visualize paint colors in any space before you ever pick up a paint brush. Our platform helps you bring a fully designed room to life, testing different interior design styles, furniture, and other décor elements alongside the 2025 Color Collection of the Year, Naturally Refined.

Stay tuned!


Right now, you can test the 2025 Color Collection of the Year, Naturally Refined, on your walls and experiment with various design styles. But stay tuned - we will soon be expanding to additional HGTV Home by Sherwin-Williams paint colors and collections, as well as the ability to test paint on your ceilings, cabinets, and furniture pieces!

Photo: A kitchen repainted in HGTV Home's Rocky River (HGSW6215) using Palazzo.

How it works


Powered by Palazzo, this feature helps you see the potential in your home by experimenting with different paint colors and design styles at the same time. Whether you're repainting a single room or planning a complete home makeover, Palazzo makes it simple to find the perfect design.


Imagine being able to see how a mid-century modern sofa pairs with HGTV Home by Sherwin-Williams' Rocky River paint color, or how Quietude, the 2025 Color of the Year, complements a coastal-inspired living room setup. Or perhaps you just want to paint your wall with Delft, but leave all of your furniture the same. With Palazzo, these visions can become a reality.


To try it out, start by creating a free account in Palazzo on your desktop browser, then following the below steps:

  1. Upload your photo: Upload a photo of any room to the Palazzo platform. This can be one of the rooms in your house, a room you found online, or one of our sample images.

  2. Select the wall you want to paint: Click on the walls you want to paint to test out everything from an accent wall to a whole-room update.

  3. Pick your color: Vinci will suggest shades from the Naturally Refined Color Collection by HGTV Home by Sherwin-Williams. Select your desired paint color, or ask to see more options.

  4. Visualize the change: Watch as Palazzo’s AI applies the selected paint to your room!

  5. Try out complementary design styles: If you’d like to change more than your paint, you can try out different styles, furniture, and other décor elements in your room alongside the Naturally Refined Color Collection.


For a closer look at experimenting with paint colors in Palazzo, check out our detailed how to guide. You can also read about our other new features being released as part of our launch out of beta.

Photo: A living room repainted in the 2025 Color of the Year, Quietude (HGSW6212), using Palazzo.

Palazzo and HGTV Home by Sherwin-Williams


We at Palazzo are incredibly excited about this partnership with HGTV Home by Sherwin-Williams. Their commitment to quality and accessibility aligns perfectly with our mission to make home design simple and enjoyable for everyone.


This collaboration allows us to bring even more value to users by offering the ability to visualize and experiment with high-quality paint colors in your own spaces. Plus, see how these colors interact with different design styles and décor elements for a complete look at your dream space.


"HGTV Home by Sherwin-Williams Color Collections make design simple and help consumers easily create a cohesive look in any space at home," said Ashley Banbury, color marketing manager at HGTV Home by Sherwin-Williams. "Partnering with Palazzo is a natural extension of our brand's goal in helping people understand how to pair colors together to achieve their ideal home aesthetic while easily bringing their creative visions to life."

Photo: A contemporary living room reimagined in an organic modern style using Palazzo.

Visualize your dream space


To see firsthand how the HGTV Home by Sherwin-Williams Color Collection can transform your space and how Palazzo can bring your entire design vision to life, visit our website. For more information on the 2025 Color Collection of the Year, Naturally Refined, visit HGTV Home by Sherwin-Williams.


We can't wait to see the beautiful rooms you'll create with this new feature. Happy designing!


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About Palazzo


Palazzo is revolutionizing the home and real estate industries with advanced AI-driven visualization tools. Our platform allows users to upload images of a space and visualize them with different furniture settings, paint colors, and staging styles. This innovative approach enhances the buying experience, increases sales, and reduces returns for retailers, real estate agents, and home sellers.

About HGTV Home by Sherwin-Williams


HGTV Home by Sherwin-Williams launched in 2011, uniting the design expertise of HGTV and the legendary quality of Sherwin-Williams paints. HGTV Home by Sherwin-Williams delivers premium paints and designer-curated Color Collections that can be mixed and matched in any combination to create whole-home harmony and bring design dreams to life. Available exclusively at Lowe's.